‘Post Truth’ Politics: The New Threat to Democracy
Keywords:post-truth politics, communication, politics
On Tuesday, November 8, 2016, the United States elected Donald Trump, a reality TV business mogul, over Hillary Clinton, the former United States Secretary of State, as their 45thPresident. The impact of this election has been felt across the globe due to the bizarre campaigning of both Clinton and Trump including accusations of illegal activity, and frequent outright lies communicated to the public through candidate speeches, social media, and news agencies. It seems that the rise of populist voting activity and, what has been dubbed ‘post-truth’ politics played a significant role in Trump’s win. By looking at the semiotic aspect of political communication, political marketing, and the idea of ‘illusory democracy’, I argue that ‘post-truth’ politics are a threat to western democracy.
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